Editorial

Staff · Issue 24, May/Jun 2005 · pp. 4

Products mentioned: Nikon D2x, Subal housing

24/ Editorial Hyperlinks I’m sure most of you already know but it’s worth pointing out again. Unlike conventional printed magazines, UwP contains ‘hyperlinks’ which, as their name suggests, when clicked will take you to the website or set up an e mail message. Obviously this will only happen if you are online but with ‘always on’ broadband connections becoming more affordable you can quickly and conveniently visit the website to get more information. The hyperlinks are built into every UwP advert and in the editorial they are in blue underlined type. This facility is a very useful way for us and advertisers to gauge the amount of response each issue generates as well as providing you with a quick way to communicate. Hyperlinks are offered only to our display advertisers so some editorial text will give a website address but no hyperlink. That’s because we have given them publicity witho…