No Cost Options for Improvement

Deb Fugitt · Issue 18, Apr/May 2004 · pp. 35–38

Products mentioned: Nikon F4, 105mm lens, Sea & Sea YS300, Sea & Sea YS120 TTL, Velvia film

35 Back in the 80’s, long before digital cameras, and many of today’s UW photographers, were born, IBM came up with a brilliant idea. They distributed coffee mugs to employees of computer centers. On each of these mugs was printed the one word “THINK” in many different languages. I received one of these IBM mugs and set it on my monitor, continuing to drink from my Cray mug. The Cray supercomputer was the most expensive and fastest computer available at the time and I reasoned that if all the other people in the office were drinking from the IBM “THINK” mugs, I would work much faster if I drank my coffee from the more expensive Cray mug. Underwater photo enthusiasts are always looking for ways to improve their images. The majority look at upgrading their equipment, adding a new lens or traveling to more exciting destinations. However there are basic things that we can do to improve our i…